Teams that train together, win together. Send your team to SMX!
Sign your team up for their choice of SMX Master Class to sharpen skills, broaden horizons, and learn actionable tactics that drive …
Are you showing Gmail ads to customers who have unsubscribed?
Running Discovery, Smart Shopping, or Performance Max campaigns? Want to avoid hearing from angry customers? Then read this. We have …
New content analytics coming soon to LinkedIn
Have you been patiently waiting for better content analytics from LinkedIn? Soon you’ll have more Post insights. Better Post analytics …
Halting campaigns shouldn’t be your only brand safety precaution
After the storming of the Capitol, some brands are going dark with their social media ads, but a rapid response …
Why machine learning and understanding searcher intent is so important to search
Write for the user, don’t get bogged down in keywords – it is all about searcher intent. Search is not …
GM Kills Off Marketplace
GM has announced it has killed off Marketplace, one of its more innovative convenience features. Marketplace was an app that …
Facebook: Have you tried turning it off and on again; Tuesday’s daily brief
Plus, do you know the latest podcast lingo? Search Engine Land’s daily brief features daily insights, news, tips, and essential …
Some Customer Match features to become available to all policy-compliant advertisers
The features enable advertisers to assess how their list performs against the general audience, exclude customers and evaluate whether it’s …
Core web vitals vs. page experience: How they are different
Core web vitals are important, but they’re just one part of page experience. At SMX Next, Diane Kulseth showed how …
More Surveillance Than China — Clearview AI’s Business Plan
Few companies would proudly tout their business plan as offering more comprehensive surveillance than China, but that’s exactly what Clearview …