NPS for agencies: How to capture client and employee satisfaction
Client and employee churn is part of running a business. Understand if your agency is on the right track by …
How organizational structure can hurt PPC campaign performance
Are your paid media campaigns stagnating? It’s time to look inward. Here are three instances when your organizational structure is …
5 things your Google Looker Studio PPC Dashboard must have
Set yourself up for more success. Learn how to take your PPC dashboard from good to great using Google Looker …
New Yelp Fusion feature integrates Mailchimp, Roadtrippers, Realtor.com, more
Yelp Fusion brings content to consumers with multiple new brand integrations. Yelp has just announced its newest feature that integrates …
Revenue optimization: 3 ways to get your advertising efforts right
Any metric outside of revenue is a vanity metric to leadership. Learn how to optimize for what drives pipeline and …
‘Burnout is real’: Why successful agencies prioritize time management skills
And the questions clients should be asking prospective agencies. There is rarely a dull moment in agency and consulting life. …
How to automate your ad copy without sacrificing control
Expanded text ads are going away, but they can still help you unlock the potential of RSAs. At SMX Next, …
Microsoft launched 5 new ad products and updates
Debuting 34 new markets, additional import tools, and a Performance Max beta are just a few of Microsoft’s September product …
How privacy changes affect B2B paid search marketing
B2B search marketing is about to get even more challenging. What’s the solution? First-party audiences. Everyone’s talking about privacy. When Google announced the …
Search marketers agree: automation the least favorite part of PPC
We asked and you answered. Automation and lack of transparency ring in at number one. Support and clients are a …