How voice assistants like Alexa can help marketers reach elderly Americans
The baby boomer generation placed smartphones in the hands of the millennial generation and younger generations. As the baby boomers …
Sprint Killing Virgin Mobile, Integrating Customers With Boost Mobile
According to FierceWireless, Sprint is finally killing off Virgin Mobile and moving its customers to Boost Mobile. Virginia Mobile was …
Amazon Threatens Employees Speaking Out Against Its Climate Policies
The Washington Post is reporting that Amazon has warned at least two employees for speaking out against its climate policies. In September, …
Amazon makes it easier for agencies to advertise on their clients’ behalf
No codes required to register for vendor advertising. Amazon has changed the registration process for agencies and marketers running sponsored ads campaigns …
How Wendy’s Innovated the Digital Journey To Improve the Customer Experience
“Speed and convenience and really driving consistency of operations are core themes,” says Wendy’s CEO Todd Penegor. “You think about …
TripAdvisor Acquires SinglePlatform to Help Restaurants Enhance Experience
TripAdvisor has announced the acquisition of SinglePlatform from its parent company, Endurance International Group. SinglePlatform works with restaurants to help …
AWS Tapped to Oversee U.S. Securities Market, 100 Billion Daily Financial Market Events
Amazon Web Services (AWS) may have lost out on a lucrative Pentagon contract, but it has scored a major deal …
Ockam Raises $4.9 Million in Funding to Enable IoT Developers
Ockam is a Bay Area company that builds tools to enable developers to “develop trustful IoT systems with…easy to use …
Ericsson Predicting 2.6 Billion 5G Customers by 2025
The vast majority of wireless customers have yet to experience 5G but, according to a report by Ericsson (PDF), that …
Citing National Security, FCC Blocks Huawei and ZTE From Federal Subsidies
The Verge is reporting that the Federal Communications Commission (FCC) has voted unanimously to block telecom companies from using federal …