When to fire your content marketing agency: 7 things to consider
Is it time to fire your content marketing agency and move on? Here’s what you need to weigh and consider …
YouTube partners with Shopify to deliver shopping tools for creators, brands
Consumers will now be able to purchase directly from a brand’s YouTube channel, without having to leave the platform. Starting …
How marketers can adapt to Google’s local SEO changes
SEOs should prepare for the coming changes in local reviews, knowledge panels and mobile displays. “COVID itself has changed the …
How much should we care about voice search? It depends on target audience
A new study uncovers data about how target audiences will influence our priorities around voice search. Hint: Older folks like …
8 Key eCommerce Conversion Rate Benchmarks
What would you say is the most important metric for a business? Is it profit? Revenue? Customers served per day? …
Location Data Strategies to Improve Customer Experiences
Live Webinar: Tuesday, August 20, at 1:00 PM ET (10:00 AM PT) Accurate, contextual location data is essential to providing …
Walmart Sets Up Shop in the Metaverse
Walmart is joining the metaverse, setting up a virtual store and play area on Roblox’s platform. Companies across industries are …
LocalU acquired by Sterling Sky founder and SEL contributor Joy Hawkins
Hawkins says the Local Search Forum & the LocalU forum will merge. Sterling Sky, founded by local SEO expert and …
Top 5 data feed errors that can sabotage your ecommerce campaigns
New research reveals what feed tactics retailers are using to increase their campaign performance – and where retailers go wrong. Since …
Google won’t pay French publishers copyright fees, will limit content in search results instead
Publishers will need to give explicit consent to Google to show more of their content, says the company. Last year, …