5 reasons advertisers should NOT ignore Bing Ads
Columnist Michelle Cruz outlines some recent developments in Bing Ads and makes the case for this cost-effective PPC platform. Gone …
2016 in review: Insights for search marketers from Bing Ads
Columnist Christi Olson of Bing discusses some of the ways Bing Ads changed over the course of last year and …
Bing Ads will automatically migrate monthly budgets to daily in April
Most advertisers already use daily budgets, but here’s a final heads-up for those still using monthly budgets in Bing Ads. …
The biggest trends & changes in PPC so far in 2017
From new products to ads updates to targeting changes, here’s a look at the paid search changes that mattered most. …
Bing Ads now shows potential conversion impact with budget suggestions
Conversion data is being used to inform more insights in the Bing Ads platform. Bing Ads advertisers that have the Universal …
Bing Ads rolling out Dynamic Search Ads to US and UK
Advertisers can now let the Bing Ads algorithm match user queries and generate their ads. Advertisers in the US and …
Bing Ads launches Multi-Linking for multiple-account management
Users can now link and unlink accounts within the platform more easily. Starting today, Bing Ads is rolling out a …
Bing Ads now supports call conversion imports
Call-tracking system integrations enable advertisers to attribute and optimize campaigns based on call performance. Marketers running Bing Ads campaigns can now import …
Bing Ads launches ‘fan’ community program for its most dedicated advertisers
Starting today, users can apply to join the new advisory program. Bing Ads is creating a community for its most …
Bing Ads rolling out UI updates to make bulk analysis & changes easier
Advertisers can see and adjust location target settings in bulk and get deeper reporting from the Dimensions tab. Bing Ads …