Pokémon Go, augmented reality and the future of local marketing
What might the popular new mobile game mean for local marketers? Columnist Brian Smith explores. Yesterday, as I was walking …
Across From Google I/O, Microsoft Runs The “Bing It On” Challenge
Coming out of Google I/O at Moscone Center in San Francisco yesterday, I did a double-take. Was that Microsoft pitching …
Strange bedfellows Google and Firefox renew their ‘default search’ partnership
Mozilla gets most of its revenue from search partnerships, the most important of which is Google — the latter is …
Video Optimization: Do Not Underestimate The Power Of YouTube
Billions of video views take place on YouTube every day. Is your brand capturing any of this traffic? Columnist Jim …
A 6-minute process to diagnose E-E-A-T issues
In a future filled with E-E-A-T and AI, SEO will be less about doing and (possibly) more about directing. Here’s …
5 ways to optimize your ad campaigns in 2023
Follow these five expert tips to boost your ad campaign’s performance and deliver ROI. Display advertising is a powerful tool …
KDE Developer Demos Seamless Crash Recovery in QtWayland
KDE developer David Edmundson has demoed a new feature being incorporated in Plasma, one that will allow seamless recovery from …
I’ll stop the world and link with you
Wondering why a link builder gives a link to someone? Contributor Julie Joyce takes us through a few failures and …
comScore: Only Search Engine To See Drop In Queries In March Was Yahoo
comScore has released their US search market share statistics for March 2012 and the results show that the only search …
All the right marketing technology for advanced TV media buying
Every marketer, regardless of discipline, has a holy grail in mind. For analysts, it may be having a holistic view …