Parse.ly looks to solve content marketing attribution challenges
A conversions report details which content converts the most users, which content contributes to the most conversions and the types …
Bing Ads Shopping Campaigns Now In Beta
The beta will likely get more advertisers to try Bing Product Ads as Shopping Campaigns can be imported from AdWords. …
Digital marketers rejoice: The four-day workweek is here to stay
Here’s a look at the four-day work week, why it’s a good fit for digital marketing, and what to consider …
4 tips for successful TikTok videos from TikTok
Want to create good TikTok videos? Here’s what Tiktok advises, But these best practices will only get brands so far. …
Link-building services to scale your SEO efforts
10 popular options when considering link-building service providers. Link building is essential. While Google has made numerous advancements in machine …
‘Burnout is real’: Why successful agencies prioritize time management skills
And the questions clients should be asking prospective agencies. There is rarely a dull moment in agency and consulting life. …
Toyota Leaves Access Key on GitHub Exposing Customer Data
Toyota is the latest company to experience a major security breach, leaving an important access key on GitHub for five …
True marketing automation is predicting a customer’s next move, not reacting to a moment
It’s time to stop trusting expert opinions on shopper behavior and start trusting the machines. By building a unified profile …
Bing To Warn Searchers Of Fake Online Pharmacies
Bing promises to warn searchers of fake and potentially harmful online pharmacy websites by teaming up with the FDA. Bing announced on …
Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags
There was a 112% increase in mobile conversions when users interacted with 3D-AR enabled products, the company says. Despite billions …