Facebook’s Focus Is Friend Search; Bing ‘Sort Of’ Adds Value
When it comes to search, Facebook’s focus was, is, and apparently always will be on the idea of “friend search.” …
3 case studies of duplicate content consolidation
Columnist Chris Long shares examples of how he addressed duplicate and similar website content to improve organic search performance for …
Google launches AdWords conversion data import solution for Salesforce
Solution natively automates conversion data syncing between AdWords and Salesforce, a task currently handled by several Salesforce app partners. Google …
Microsoft Purchasing RiskIQ to Improve Hybrid Work Cybersecurity
Microsoft has entered an agreement to purchase RiskIQ in an effort to improve hybrid work cybersecurity. The COVID-19 pandemic has …
Finding the Hidden Threat
Have you ever scrolled through Facebook and seen the provocative polls about what your favorite color is or perhaps a …
For Robocop, Bing Imagines The Future Of Search In 2028
What will search look like in 2028? That’s a question that the folks at Bing were tasked with answering for …
The 2 new factors you should be optimizing in PPC
Learn the factors that are more important than ever to optimize for automated PPC. As PPC management becomes more automated, …
Facebook To Cut Some Microsoft Ads
paidContent.org is reporting Facebook and Microsoft are scaling back their ad relationship. Microsoft powered much of Facebook’s display ad network. …
Four brand-building activities that lay the foundation for SEO
Columnist Brian Weiss explains why a strong brand is necessary to ensure that your SEO efforts can reach their full …
Last chance to enter the Biggest Search Geek Contest and win a free trip to SMX Advanced
Want a free ticket to SMX Advanced search marketing conference, complete with hotel and airfare? Then enter the 8th Annual …