Using auction insights for better PPC competitor analysis
Here’s how Google and Microsoft auction insights can help you identify core competitors and track their bidding activities month by …
Bing Integrates Qwiki Videos Into Search Results
Bing’s search results are getting a bit more interactive with the integration of machine-generated videos from Qwiki. The companies have …
Palm Is Back…Sort Of
Palm is teasing a comeback, although not necessarily in a way most people will recognize. Palm was synonymous with PDAs, …
Facebook Adds Lexicon And “Friend Feed” Style Outside Activity Alerts
Facebook hasn’t yet added web search but it is allowing users to import content from third-party sites. Users are now …
The growing force of women in tech
While they comprise half of the U.S. workforce, women still hold less than 20 percent of all tech jobs. By …
Google AdSense moves to a first-price auction model
By the end of the year, advertisers can expect to pay the full amount of their bid instead of the …
New Zealand May Launch Its Own Digital Currency
New Zealand is exploring the possibility of launching its own digital currency, the latest indication of how much such currencies …
How the Ecommerce Theme You Choose Helps to Deliver the Best Brand Experience
Ecommerce is a lucrative market for many businesses. By now, nearly every retail brand has either started or is working …
Bing Offers Own Version Of “Pepsi Challenge” Against Google: “Bing It On”
Surely you remember (or have heard about) the now classic “Pepsi Challenge” ad campaign from the 1970s and early 1980s. …
Microsoft Advertising launches Marketing with Purpose Business attributes
Executing Marketing with Purpose in your advertising is an important way for marketers to overcome barriers in the moments that matter, and to connect with people New attributes …