Auction Insights, the Bing Ads tool that helps advertisers compare performance to other advertisers on the platform, is now available in all markets.

First launched in the U.S. last November, Auction Insights is available in the web interface from the Campaigns page under the Details drop-down. Reports are available at the keyword, ad group or campaign levels as long as they have enough activity for comparison.

Comparison data is also available through the Bing Ads Intelligence add-in for Excel.

For more resources about Auction Insights, see the Bing Ads help page and the introductory video from Bing Ads below.

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