Everything Can Be Digital At The End Of The Day, Says Wingstop CEO
“Everything can be digital at the end of the day,” says Wingstop CEO Charles Morrison. “We still take a lot …
How McDonald’s Is Using Data, Machine Learning, and AI to Accelerate Growth
“Our acquisition of Dynamic Yield has brought us a lot of excitement,” says McDonald’s CEO Steve Easterbrook. “Very simply put, …
You Can Renew the Founder’s Mentality, Says Author Chris Zook
“Once your company is no longer small it tends to accumulate bureaucracy and you begin to lose the founder’s mentality,” …
Facebook gives game developers new ad options within Audience Network
Mobile gaming advertisers will now have the option to run rewarded video and playable ads on Facebook’s off-platform ad network. …
The Power is Going From Companies To Consumers, Says Drift CEO
“The most important thing for us and the reason we exist is that all the power is going to all …
Salesforce Einstein Announced–Artificial Intelligence for Everyone
In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all …
Building and scaling global SEO Centers of Excellence
Before you can involve your company’s executives in SEO advocacy, you need a set of best practices and clear goals …
How to check why PPC performance changed
Finding why performance of a search advertising campaign changed can be maddeningly difficult but tools like Optmyzr can help. There …
These are the Google Ads reporting metrics still affected by May 2 bug
The company is still working to fully correct reporting for May 1 and 2. Google is still trying to correct …
We’re Enabling a New Era of Hospitality, Says Toast CEO
“We’re enabling what we call this new era of hospitality,” says Toast CEO Chris Comparato. “We’re investing heavily in R&D. …