How a localized SEO campaign delivered global market share, lifted revenue
The campaign, by Search Engine Land Awards SEO agency of the year Wolfgang Digital, helped the Digital Marketing Institute quickly …
Why search queries and location data could trump polling as political tools in 2020
Location intelligence will be used to find and target voters, and predict election results. Last night was the first Democratic …
Facebook Trying To Habituate Consumers Around Driving Transactions, Says Button CEO
“The Instagram effort is one that we predicted for a long time,” says Button CEO Michael Jaconi. “I wasn’t the …
Facebook Trying To Habituate Consumers Around Driving Transactions, Says Button CEO
“The Instagram effort is one that we predicted for a long time,” says Button CEO Michael Jaconi. “I wasn’t the …
Expedia Pricing Tactics Powered By AI and Reams of Data, Says CEO
“We sit on reams of data with 750 million visits to Expedia Group properties every single month,” says Expedia CEO …
Salesforce Commerce Page Designer – Creates Experiences With Clicks Not Code
“We have something brand-new we call the Commerce Page Designer,” says Mike Micucci, CommerceCloud CEO at Salesforce. “It allows you …
Digital Changes the Game Entirely, Says Delta Air Lines CEO
“Digital changes the game entirely,” says Delta Air Lines CEO Ed Bastian. “The big thing you’re going to see us …
Designed From the Ground Up To Be a Great Medium Of Exchange, Says Facebook Calibra Head
Facebook announced today a new digital wallet for a new digital currency. It is currently in a test phase and …
BeyondCorp – Google’s New Zero Trust Security Approach Explained
If you are a network person you have probably heard of BeyondCorp, but maybe you have had difficulty explaining it …